NBFCSYSTEM SOFTWARE FOR BANKS AND FINANCE INSTITUTION CASESTUDY

5X GROWTH IN
30 DAYS

ABOUT THE CLIENT

Kensoftcloud offers customized enterprise software solutions. It has years of experience in delivering business critical applications. Apart from that it also offers wide range of banking/ lending software solutions.

TARGET AUDIENCE

  • Active searchers for Lending Application
  • Financial Institutions
  • Banks & Established lenders

CHALLENGES

Super low number of leads.

Relying on word of mouth.

Super high cost per lead.

No marketing automation in place.

Not using the funnel based approach.

SOLUTION OFFERED TO KENSOFT

Crating and Lead funnel at front.

Using Google Ads to capture active searchers.

Setting up leads automation.

Re-write the sales copy.

Benefit

Reaching to every single active Buyer.

Brand started getting attention from Banks.

Outrank the completion by opting for the best 360 marketing strategy.

Consistent Leads & sales, helps to
forecast consistent revenue.

RESULTS AFTER CHANGING COPY & FUNNEL

Funnel Conversion rate
0 -11%
Warm leads with Interest rate
0 %
Leads Capturing
24/ -7

RESULTS FROM GOOGLE ADS

No. Of leads
0 +
Cost
0
Lead Cost
0 -415

NOTE: AVG CONV. VALUE : 30 Thousand ~ 9 Lakh

TOTAL LEADS CAPTURED IN 100 DAYS

OVERALL, 5X GROWTH IN QUALITYLEADS FLOW

“There’s never been a better time to be in advertising, and there’s never been a worse time"