SUCCESS STORY OF HAIR MAGIX SALON
Be it salon-based business or marketing, people love unique styles, striking colors, and unbelievable transformations. Right?
ABOUT THE CLIENT
Hair Magix Salon is a Unisex Premium Salon based out of Bangalore. They offer a high range of hair and skin services using premium quality products. Established 4 years ago, they have a team of people who are highly skilled.
THE IMPROVEMENT AREAS
Client wanted to stand out as one of the best and premium salons in Bangalore.
Despite having a great offline presence the online brand awareness and sales were too low.
THE FOCUS AREAS:
To build brand awareness and make salon’s presence felt on social media.
To leverage influencer & organic marketing aggressively to get customers.
To come up with the best plan of action to invite potential audience to the Salon in HSR layout, Bangalore.
To create a brand aspiration by revising the creative and content strategy. Focusing on educational, inspirational and relatable copies.
To set up a strong online persona & messaging in a manner that will boost sales, update users on upcoming offers and build customer loyalty.
SOLUTIONS & STRATEGIES BY US
We established the branding guidelines and themes for the brand.
We revamped the social media page in the best way with relatable copies, helpful content,best product information, salon culture and transformations.
We invited 70+ influencers and celebrities to visit the salon and get the bestest skincare and haircare service. We got an amazing response when these influencers shared our salon videos on their social media channels.
Influencer activities not only helped us get sales and followers but also created a buzz about the brand around HSR layout, Bangalore.
We promoted the brand on Instagram by adopting various ongoing offers, special brand days and engaging posts.
We leveraged selling through DMs and stories techniques to get the best conversions organically without spending a penny on paid ads.
SERVICES WE OFFERED
Instagram Organic Marketing
We make it our top priority to understand your brand’s vision and mission in the digital world before starting with the process.
Influencer Marketing & Paid Ads
We make it our top priority to understand your brand’s vision and mission in the digital world before starting with the process.
Product Awareness
We make it our top priority to understand your brand’s vision and mission in the digital world before starting with the process.
Reach Campaigns
We make it our top priority to understand your brand’s vision and mission in the digital world before starting with the process.